DECEMBER 4, 2020 – HOUSTON — Element Blue, a twenty-year technology consultancy in the healthcare sector and expert in robotic process automation (RPA), is partnering with DRUID, specialists in conversational AI, to serve the emerging ecosystem of conversational AI technology in the healthcare industry. The two companies will collaborate on the implementation of AI-driven virtual assistants in hyperautomation projects across North America.

Element Blue will provide support to healthcare organizations in the design and implementation of conversational automation projects through AI-powered chatbots and RPA technology, deployable on multiple digital communication channels in various deployment scenarios. DRUID conversational technology may be implemented either on the most secure cloud infrastructures, or can run entirely on a client’s infrastructure, without the interference of external AI providers or risk to highly confidential patient’s data. Hybrid deployments — with the chatbot running in cloud and securely connected with the on-premises systems — are also available, to stay flexible enough to offload insensitive data to cloud servers to reduce processing costs.

“Partnering with DRUID will help our healthcare system clients and their patients experience the self-service benefits of AI-driven conversational technology. The platform produces an enhanced customer service driven approach while providing important analytics to providers, increasing their case resolution, billing inquiries, and other valuable conversation flows (services),” said Steven Gerhardt, CEO and managing partner of Element Blue.

The collaboration will help large healthcare organizations realize the value of conversational automations while improving digital engagement and patient insights. DRUID brings conversational capabilities to RPA robots, adds enhanced cognitive services, and simplifies the completion of automated tasks. DRUID AI-powered virtual assistants can communicate and trigger actions with both attended and unattended bots to simplify complex end-to-end hyperautomation projects in a natural, human-like manner.

“We believe combining robotic process automation with conversational technology provides incredible value and efficiency for the healthcare industry. Together with Element Blue’s deep expertise in accelerating digital transformation of this sector, we will help healthcare organizations reimagine what is possible with conversational artificial intelligence” stated Adrian Smith, U.S. Senior Director of Sales and Alliances, DRUID.

With a proprietary natural language processing (NLP) engine available in more than 45 languages, DRUID offers 600 predefined conversational templates targeting specific roles and processes. Element Blue will provide healthcare providers with support in designing and implementing chatbot flows, easily deployable on digital communication channels such as WhatsApp, MS Teams, Skype, Facebook Messenger, Slack or corporate webpages.


DRUID ( is a global leader in Conversational AI Automation. Druid’s no code platform enables enterprises to automate customer and employee communications using AI-driven chatbots. 600 predefined conversational templates and award-winning native connector with UiPath bots offer 3x-5x faster deployments. DRUID is available in any deployment scenario and supports conversations in any language and on any digital channel. DRUID client portfolio includes Raiffeisen, BRD, Orange, Telekom, Carrefour, Servier and many more.

About Element Blue

Element Blue enables healthcare systems to transform the patient experience and reduce costs through increased personalization and robotic process automation (RPA). The practice’s Blueprint Services Framework impacts patient access, referrals, digital marketing and the revenue cycle at the most critical stages of the customer journey, resulting in a seamless encounter across the system.

By empowering patients and employees to actively manage their unique healthcare experiences, Element Blue increases the satisfaction of every health system consumer: customers, patients and members.

Houston-based, Element Blue has offices in Dubai, Hyderabad, Nairobi, Lima, and San Jose. For more information, please go to